To offer the Universal Music France catalogue to La Poste Mobile customers through a music streaming application.
Our approach
- Analysis of the music streaming application market;
- UX proposals consistent with current usage, focused on user needs in order to reduce current “pain points”: for example, moving from a “burger” menu to a “tab bar”;
- UI proposals respecting the new graphic charter defined by the client;
- Graphic redesign of Web and Mobile applications;
- Development of native iOS and Android applications;
- Sedona’s presence alongside Universal Music France in order to satisfy its client, La Poste, as well as the end users.
Our results
An easy-to-use application adapted to the target population that was very well received on the stores, with an average rating that increased compared to the previous version.